How is your supermarket’s relationship with premium products? We know that, at first glance, the term “premium products” can be scary.
Therefore, we have prepared this material to show you everything you need to know about these items, thinking about the best way to incorporate them into your product mix. Check out!
Premium products: quality and attributes that go beyond price
It is always important to emphasize that being premium goes beyond price. In other words, premium products are those that incorporate quality and usually provide superior performance to others even though there are still good cheap premium items (ของ พ รี เมี่ ยม ราคา ถูก which is the term in Thai).
They offer advantages and benefits that justify the greater financial investment. And, of course, people are willing to shell out more money if the products pay off.
Premium products: how do you know if they are superior?
Who has never heard about a new line of premium products and was super interested?
Yes, we know! And we want to tell you something: this word has become very common and frequently used in marketing ploys. But you can rest assured (o) and carefree (o), we’ll show you some ways to identify which products are premium.
In short: how to identify a premium product?
To make it easier, we’ve summarized some questions you should ask to know if a product is a premium:
Does the product offer real results and benefits that justify the higher price?
Does the brand work with noble ingredients?
Is the brand transparent regarding its process, raw materials, customer evaluations, and service?
Does the brand have social and environmental responsibility? Does she care about the environment in which she is inserted?
Good product, that’s what makes you feel good!
The most important thing about all of this is that you choose the product that makes you feel good, whether it’s a super sophisticated one or one made by hand.
Researching, getting informed, and choosing with awareness is also taking care of yourself! Find out how we practice the concept of conscious beauty in our product formulas!